Why Text-Only SEO is Failing B2B Now, you cannot rely on long form blogs to capture a high volume of keywords. Scenario has changed, google search and other LLMs search are prioritizing multi modal content optimizations. Why? The reason behind it, AI engines are programmed to reduce “hallucinations”. They are designed to look for authoritative, …
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Core Web Vitals are becoming mandatory for user experience and ranking signals, according to Google. It directly affects user engagement and conversion rates. It has three major metrics that rely on quick content loads, interaction, and visual stability as users navigate. Here in this Article, you will learn the basics and general information about “Core …
Floodlight tags. This is a powerful tracking system part of “Campaign Manager 360,” which is an advanced part of Google Marketing Platform. This has multiple advantages, like unified measurement, advanced attribution, and cross-platform reporting that help to improve campaign performance and ROI. “Floodlight tags” refers to the integration of “Campaign Manager 360 (CM360) with Google’s …
“Dwell Time” denotes user engagement time on any website or webpage. In the ever-evolving world of search engine optimization (SEO), user behavior metrics are essential for drawing any conclusions. Dwell time is the most frequently discussed factor that affects your website’s performance in search engine results. How is it measured? Whenever a user clicks on …
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In Core Web Vitals, there are 3 most important metrics, and one of them is “INP” (Interactive to Next Paint), which basically measures how quickly a webpage responds to a click or key press. INP replaced FID as per Google guidelines in 2023. Previously, FID (First Input Delay) only tracked “first interaction”, but INP captures …
Read more “What Is INP and Why It Matters: Beyond Basic Optimization for Enterprise Sites”
